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MRT1110 — Principles of Selling

3 credits · 3 hours

MRT 1110 - Principles of Selling MRT 1110 - Principles of Selling 3 Credits Provides an overview of the selling process. Students investigate the psychological aspects of persuasion and influence. Methodologies that incorporate analyses of audience, situation, and purpose are evaluated. The application of effective strategies for sales, product introduction, and advocacy for a position are emphasized. (Spring)

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