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BUSN2450 — E-Commerce

3 credits · 3 hours

3 Credit Hour(s) The objective of this course is to provide students with an understanding of the growing use of electronic methods for conducting business. Topics covered include both technical and business issues for implementation and strategies of electronic marketing, sales, promotion, purchasing, logistics, and support activities. Legal and ethical issues are also discussed. Case studies and individual projects will be used to provide business examples from conceptual models and real-world events. Corequisite(s): ENGL 1010

Prerequisites: READ0820, ENGL0820, MGMT1000, ISDS2600

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