Marketing Associate in Science and Certificate of Achievement

Degree

Marketing consists of all the activities that direct the flow of goods and services from producer to consumer. This may include market research, physical distribution, wholesaling, advertising, personal selling, and retailing. Although most jobs are in wholesale and retail trade, this broad field offers many employment opportunities. The internship experience is an important feature of the program.

Courses

• BOT 172 — Introduction to Microcomputer Applications
• BUS 115 — Human Relations in Business
• BUS 118 — Retail Management
• BUS 120 — Financial Accounting
• BUS 125 — Business Law: Legal Environment of Business
• BUS 128 — Business Communication
• BUS 137A — Marketing Internship
• BUS 137B — Marketing Internship
• BUS 137C — Marketing Internship
• BUS 137D — Marketing Internship
• BUS 140 — Entrepreneurship: Developing a Business Plan
• BUS 142 — Effective Sales - Skills of Personal Selling and Persuasion
• BUS 144 — Advertising
• BUS 146 — Marketing
• BUS 156 — Principles of Management
• BUS 250 — Introduction to International Business
• BUS 258 — The Cultural Dimensions in International Business
• BUS 262 — Global Trade Operations, Import Procedures
• BUS 263 — Global Trade Operations, Marketing & Export Procedures

Source ↗

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