MRKG1311 — Principles of Marketing

MRKG 1311 - Principles of Marketing MRKG 1311 - Principles of Marketing Introduction to basic marketing functions; identification of consumer and organizational needs; explanation of economic, psychological, sociological and global issues; and description and analysis of the importance of marketing research. Hours (SCH): 3 sem hrs

Part of

• Management - Business Management
• Management - Business Management Advanced Certificate
• Management - Business Management Basic Certificate
• Management - Business Management Intermediate Certificate

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